I’ll start off by saying that this isn’t a sponsored post, I just have a serious love affair with ASOS that keeps me coming back again and again and has pretty much replaced my high street shopping in favour of the online world.
- Free Returns – this is at the top of my list and is something I wish every brand could get with. It honestly is probably my biggest deciding factor when I’m choosing to purchase something, especially spontaneously. I want to be able to impulse buy, with the security that if the bright green floral midi skirt isn’t actually going to suit me, I can send it back without being landed a fee. The process itself is made so much easier by the resealable packaging and easy Royal Mail return service.
- The Website – This might seem a little odd, but hear me out. I can’t stand websites that aren’t user-friendly, like when you can’t work out where to click and it looks like it was designed by a monkey with his head in a bucket. ASOS is so easy to navigate, it’s quick, clean and bright too, making the clothes the star objects not a flashy background or annoying pop-up windows.
- The suggested sizing – At first I really wasn’t too keen on this feature, perhaps because I was holding on to the fact I would forever squeeze into a size 10 only to find my ASOS suggestions were size 14/16. This feature has been super useful though and saves me keeping on returning to the size guide, finding my tape measure and measuring myself each time I want to make sure a pair of trousers are going to fit. It doesn’t get it right every time but it gives me somewhere to aim for.
- The customer service – Now this, to me, is the backbone of any brand or service. Given the number of orders that I’ve placed with ASOS over the years, it’s no surprise that one or two have gone astray, or arrived a little differently to how I’d imagined them. As an example, a few weeks ago I returned a pair of trousers at my local post office but noticed on the proof of postage that the postcode wasn’t the usual one that I had learnt for ASOS returns. I waited the recommended 10 days before dropping ASOS a tweet to say I hadn’t heard anything about the return and noticed this funny postcode. The lady had accidentally sent it to a mystery location, but without hesitation, they processed the return. No arguing, no finger pointing just good customer service. Their Twitter is always very responsive and gets stuff done without needing to ring a foreign help line.
- The sales are sales! – I’ve picked up some amazing bargains in ASOS sales and they happen regularly too! None of this ‘up to 75% off’ with everything only marked down by a £1, but serious discounts that will save you hundreds in the long run.
- Student Discount – Thank god for student discounts, helping me fuel my shopping habit even in my most budgeted of days. Not all stores have them (cough H&M) and I wish they would. That extra 10% can often sway me into a purchase and shows to me that a brand has consideration for a huge chunk of its target audience. With the UniDays app, there are often promotions running with the 10% sometimes doubled to 20%. Now that’s what I’m talking about!
- The next day delivery one year deal! For a one off payment of £9.95, you can enjoy unlimited next day delivery for a whole year! It took me way longer than it should have to get on board with this, but I’m so glad I did. I often used to find myself adding my student discount and then using the difference to add next day delivery. Now I can get the benefit of both and at the cost of 2 deliveries. It’s a no-brainer.
Do you have any favourite online stores that have you coming back again and again? Let me know in the comments so I can discover even more great places to shop!